The Coupons feature allows you to create and manage reusable coupon lists that can later be used across campaigns, such as email, SMS, or push. Each coupon list acts as a container for coupon codes, making it easier to track usage, monitor availability, and set up automated reminders.
Navigate to: Content > Assets > Coupons
This opens the Coupons Listing Page, where you can view all previously created coupon lists.

Coupon Lists
On the listing page, you can search, filter, and review details of all coupon lists. Each list displays:
You can filter coupon lists using:
To create a new coupon list, click the New button in the upper-right corner. When you click New, a creation form opens. This form has two main sections: General Settings and Email Alerts.
List Name
Expiry Date (Optional)
Description (Optional)
Setup Email Alerts (Optional)

Email Alerts
Once all fields are completed and email alerts are configured, click Save to create the coupon list.
Next, navigate to the Coupon List tab. In the upper-right corner, click the Add Coupon button. This opens the Upload File modal.
During the upload, mapping the required columns is mandatory. You must map the Code and Status fields. For Status, the allowed values are A (Active) or T (Taken).
Uploading via Contact Key is also supported. While Contact Key and Device ID can be included, they are optional columns.
After the upload, the following information is displayed for each coupon:
The Upload History tab tracks all past uploads and their details:
| Field | Description |
|---|---|
| File Name | Name of the uploaded file |
| List Source | Origin of the coupon list |
| Success / Error / Warning | Number of records successfully processed, failed, or with warnings |
| Added On | Date and time of upload |
| Added By | User who uploaded the file |
| Status | Current processing state of the file |
Coupon Code Generation allows you to create coupon codes directly inside a coupon list without uploading a file. Instead of preparing CSV or ZIP files, you can instantly generate unique coupon codes within the platform.
This makes coupon creation faster and easier, especially when you need to quickly prepare coupons for campaigns. Generated coupons are automatically added to the coupon list and can be used immediately in email, SMS, or push campaigns.
To generate coupon codes:
Content > Assets > Coupons
Generate
After generation, you are redirected to the coupon list screen, where all newly created coupon codes are displayed and ready for use.
Coupon Code Generation
Coupons created in the platform can be used across all marketing channels, including:
For example, in the Email Rich Text Editor, click Insert > Customization Tags. The Customization Selector will open. Normally, options like Contact Columns, Device Columns, Dynamic Contents, Columns from Segment, and Columns from Table are available.
With this feature, a new Coupons tab appears on the right. From this tab, you can select a previously created coupon list. The list displays the following details:

Coupons Tab
Click the desired coupon list to insert it dynamically into your content.

Example of Usage - Email
Examples of Usage:

In the Preview section, you can check the uploaded coupons before using them in a live campaign. During testing, the system does not display the real coupon codes.
If the coupon list name is Coupon test list, the codes shown in the preview will appear in this format: Coupon_Test_List_CodeX - where X is a number between 1 and 999.
For example, you might see: Coupon_Test_List_Code456
This ensures you can confirm that the list and mapping are correct without exposing actual coupon codes.
The Coupons feature allows you to create and manage reusable coupon lists that can be used across campaigns such as Email, SMS, or Push.
This feature includes permission-based visibility for coupon codes to ensure security and controlled access.
Navigate to:
Content > Assets > Coupons
When a user opens a coupon list:
If you cannot see the reveal icon or the full code, it means you do not have the required coupon permission.
Coupon permissions are managed under Roles and Permissions and are defined in a dedicated Coupon section.
Navigate to:
Settings > Identity & Access Management > Roles & Permissions
Steps:
Under the Coupon section, the following permissions are available:
View:
Manage
This ensures both ease of use and secure access control when working with coupon codes across campaigns.
This update enhances the Coupon List Expiry Date setting by adding date & time selection and preventing users from selecting past dates.
Previously, coupon list expiration was limited to date-only selection. With this update, expiration control is more precise and error-proof.
This improvement applies when creating or editing a coupon list.
Example:
This update improves both user experience and campaign accuracy without changing existing coupon list workflows.