Prepare Data for IP Warmup

Prepare Data for IP Warmup

In order to start sending emails during IP warm-up process, you need to prepare 3  different lists, this step is important to develop healthy deliverability.

Following are the lists that should be imported:
  1. Bulk contact data
  2. Active email recipients
  3. Blacklist email recipients
The above-mentioned lists can be compiled into one CSV as well.

Bulk Contact Data
Below, you may see the predefined fields in your master_contact table. You can add new columns to this table.

NAME
TYPE
contact_key
Text
email
Email
email_permission
Boolean
email_status
Text
gsm
Phone
gsm_permission
Boolean
gsm_status
Text
gsm_status_reason
Text
name
Text
surname
Text
gender
Text
birth_date
Date
subscription_date
Date

All data Formats can be found here
  • contact_key will be used to unify the contacts. So it must be a unique value for each contact. 
  • Email permission can be true or false
  • Gsm permission can be true or false
  • Gsm numbers should start with country code. Sample for United Kingdom (44 is the country code) -> 447717780000 
  • Date format can be YYYY-MM-DD

Active Email Recipient
This list will include email recipients who opened your emails within the last 1 year and did not unsubscribe. This file must include the following fields; contact_key;email;email_permission;last_open_date.

Please create the last_open_date in the master_contact table, before importing the file.
  • email_permission field must be true for these contacts
  • Date format can be YYYY-MM-DD


Blacklist Email Recipients
You need to import contacts who have unsubscribed, hard bounced, or clicked as spam with a flag in your previous email campaigns. 

You can use the email_status/gsm_status and email_permision/gsm_permission columns to specify the user permissions. 
  1. email_permission/GSM_permission column's data type is boolean and default values are true. If the contact opted-out from these channels, you can set the column values as false. You can also set the values for permission columns as "false" for contacts who have complained.
  2. email_status/gsm_status column's data type is character(1) and default values are "A" for Active. If the email address was previously reported as "hard bounce", you can set the email_status column's value at "P" for Passive. You can also set the values for status columns as "P" for "Blacklisted" contacts.

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