Segmenting Users Who Click on Geofence Push Campaigns
The segmentation tool for Geofence Push Notifications has been enhanced to include a new "Clicked" option under the Users who section. This addition allows users to segment audiences who have clicked on push notifications, providing more refined insights.
How to Access
- Go to Audience > Segments.
- Click New to create a segment.
- Select the segment type as Interactive.
- Add a name and description for the segment, then click Next.
- In the Filters section:
- Locate the Geofence option from the dropdown menu under Behaviour.
- In the Users who dropdown, select Clicked to focus on users who interacted with notifications.
How to Use
- In the segmentation interface, configure the following fields:
- Geofence: Choose the geofence for segmentation.
- Users who: Select the interaction type. The options include:
- Entered
- Delivered
- Clicked (new addition).
Choose Clicked to focus on users who interacted with notifications by clicking.
- push any campaign or following campaign: Specify whether to target users from any push campaign or a specific campaign.
- within the last: Define the time range for segmentation, such as "within the last 30 days."
- Once you've configured the fields, click Add to generate the segment.
Creating the Segment
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