General
Woocommerce Plugin for D·engage Integration
D·engage is now able to integrate with the most go to platform for Ecommerce, i.e Woocommerce. Integrating with D·Engage via WP plugin is a couple of steps process that provides ease and flexibility to your tech team. Let me guide you here the steps ...
Deliverability factors in your control
Deliverability factors in your control Here I will show to you, some factors that are in your control when you are sending email campaigns. Some of them has a huge impact in your deliverability. Quality of your contact list. If you have never sent ...
Active and engaged emails
Active and engaged emails On Dengage home page you are able to see your active and engaged email contacts But what is considered active emails ? Active emails are those who have opened at least one email in the last 60 days And what is considered ...
On-site
D·engage enables you to create dynamic On-site Notifications, to control their appearance visibility as per your needs. You can take advantage of build-in templates to have notifications up and running for all desktop and mobile users within ...
Spam traps
A spam trap is a dormant email account that an ESP uses to catch bad faith email senders. It looks like a real email address, but it doesn’t belong to a real person. Spam traps can cause your IP address or even your domain to be list denied, ...
Email Sender Reputation
Emails have evolved into critical company communication and marketing tools. There is more to email marketing nowadays for marketers. It's not just about sending your "email campaigns" to the proper people; it's also about your reputation and ...
What Is IP Re-Warming?
What Is IP Re-Warming? When people talk about IP warming, there’s a tendency to discuss it like it’s a one-and-done sort of thing. Just slowly increase the number of emails you send until you’re at the level you intend to send regularly ...
The Ideal Email Frequency
The Ideal Email Frequency Everyone who works with large mailings would like to find out what is the ideal frequency to send emails, we always want to send enough to get a response, but not too much to disturb the customer. Our experience shows ...
Single-Channel vs. Cross-Channel Customer Engagement
Cross-Channel Cross-channel marketing is about building meaningful experiences and using fine-grain personalization to deliver the right message, at the right time, across the right channel, and to the right individual. It’s also important to stress ...
SMS Service Provider ITS & Karix
SMS is becoming an increasingly important part of effective multi-channel marketing. As you think about adding SMS to your messaging channels, there are definitely a lot of reasons why you should. SMS is very effective and has the highest open ...
SMS Service Provider ITS & Karix
SMS is becoming an increasingly important part of effective multi-channel marketing. As you think about adding SMS to your messaging channels, there are definitely a lot of reasons why you should. SMS is very effective and has the highest open ...
Postman API Testing
Dengage allows you to generate sample API requests for all of our endpoints via Postman . This reference article covers the Dengage Rest API Testing, what it is, how to set up and as well as how to edit and send requests. What is Postman? Postman is ...
Transactional vs Marketing Push
Push notifications and emails are both powerful ways to deliver messages to your users. While these two mediums have some similarities, the methods and strategies used in email marketing are quite different than what is required to be successful with ...
Optimize Messaging Engagement with Advanced A/B Testing
What is A/B testing? A/B testing (also known as split testing) is a process of showing two variants of the same web page to different segments of website visitors at the same time and comparing which variant drives more conversions. A/B testing ...
OmniCHannel Vs MultiChannel ( Create the Perfect Omnichannel Marketing Strategy)
How to Create the Perfect Omnichannel Marketing Strategy Miss Scarlet, in the kitchen, with a mobile device. Professor Plum, in class, with a laptop computer. It’s like today’s marketers have to play their own version of customer Clue. When the path ...
Default Data Collected By Web SDK
The following events and attributes are captured and updated automatically by the Dengage web SDK as part of the Session Start and Session End data points, or by the Dengage backend. You don’t need to record them separately as Custom events or ...
Image / Text ration in email
There is not an exact formula that cover all the circumstances. However, we consider some rules as best practices. SpamAssassin recommends a minimum of 60% text and a maximum of 40% image coverage, with at least 400 characters of text. Best practice ...
Which browsers are supported for web push
Dengage supports most of the browsers that support Web Push Notifications. Browsers supported by Dengage are listed below : Google Chrome Firefox Microsoft Edge Android Samsung Internet Browser Opera Browser UC Browser Safari Browser Web push ...
Using Drag & Drop Editor For Email Content
How to access In Dengage in order to start creating the email content using 'Drag and Drop editor', please use the following instruction: Go to the Dengage admin Panel - https://app.dengage.com/, for Russian clients it's https://ru.dengage.com/ Go to ...
Setting of DNS Records
How to set up DNS records? Individual DNS records can be found through your service provider. (These steps can be different by each provider, one of them is Google Cloud, here you can see their steps.) The settings of DNS records themselves must be ...
Dengage Wordpress integration
In this article, we will guide you through the process to implement the SDK and service worker on your WordPress website. Below are the steps to set up SDK and service worker on wordpress. 1. log in to the admin panel of your account and navigate to ...
DMARC, DKIM, SPF
There are three main email security protocols, they complement each other, so the integration of all ensures the best protection of your emails. SPF Sender Policy Framework is an email validation protocol, which is used to protect your email users ...
Data & Analytics Section (Audience Insights)
Analytics Section D·engage Analytics page on the dashboard provides metrics for you to track and understand the performance of your channels and gives you an at-a-glance high-level understanding of your account. Below are the definitions of these ...
Data & Analytics Section (Channel Reports)
Analytics Section Dengage Analytics page on the dashboard provides metrics to track the performance of your channels, giving you an high-level understanding of your account. Below are the definitions of the key data tracked. Channel Overview Channel ...
Service Worker (Cycle, High Performance Loading)
Service Worker A service worker is a script that is run in the background by your browser. We currently use them for push notifications and user identification. Everything working in the background. Service Worker Life Cycle The web page has a ...
Image size to use for web push
When you try to customize the web push notification in Dengage platform (Content --> Push), you've to stick to the following recommendations and limitations : 1) Image Icon (small icon) logo size should be no more than 256X256px. 2) Media Icon ...
Testing Dengage SDK on Localhost
In this article, we will guide you through the process to implement the SDK and service worker on your Localhost web for testing purposes. Below are the steps to set up SDK and service worker on localhost. 1. Log in to the admin panel of your account ...
Why do Email Bounces back?
Why Do Emails Bounce Back, and How Can You Lower Your Bounce Rate? Bounces of emails is part of your total delivery. But is important to understand why this happen and how to avoid. In this article, you’ll learn: What is a bounce back email? What ...
User Engagement
What is User Engagement? User engagement, simply put, is the degree of brand/product/service focused interactions a user chooses to perform. This extends beyond transactions that a user makes on your mobile app and website, to the brand focused ...
Web Push Integration on WIX
Wix is an amazing platform to start your own website. Integrating Push Notifications on Wix Site with D·engage is very simple and takes less than 10 minutes. In this article, we will show the exact steps to integrate web push notifications on a Wix ...
Shopification
Basic: The Shopify is a Canadian e-commerce company, which was founded in 2006 in Canada. It offers online retailers a suite of services including payments, marketing, shipping and customer engagement tools. In other words, it's a subscription-based ...
Transactional vs Marketing emails
Transactional and marketing emails serve different communication purposes and use cases. The difference between a marketing email and a transactional email, is why the message is being sent and what is the end goal of the communication. With ...
Event Data Integration
There are two options to send Event Data to D·engage: 1. Send event data via D·engage SDK First, you need to create a website application to use the dEngage Web SDK. Go to D·engage Event SDK page for detailed instructions to 'create an ...
Onboarding with D·engage
Welcome to D·engage! When your customer engagement channels are setup for success, you are too. Our onboarding service ensures you have a solid foundation for creating relevant connections with your customers and prospects. This guide covers the ...
How can we collect different web site events into a single account? Of course by different Javascripts but how to we determine to push to events into specific table in a single account?
It would be to set up multiple web applications with custom events. If a customer wants to get events from different websites, they should define different web applications on the account. There should be different SDKs for all sites, separate tables ...
Can I define my events and easily segment then without filtering tables?
Yes, you can define the events through creating event definition through events filters, where already different common events are defined and users just need to select his/her own required event for specific purposes.
Can I create segment from my database in Amazon Redshift?
Yes, you can create any segment from the database in Amazon Redshift through SQL. Create your segment through SQL mode from the database. Write your required query and save it. The segment would be created successfully.
Adding Remote Filters
You can add filters to your data located in Google BigQuery or Amazon Redshift from the dEngage platform. Please follow the instructions below in order to create and use the remote filters. Prerequisites Create a Remote Source from the Web UI to ...
Intro to Data Space
dEngage Data Space offers a wide range of features and capabilities for creating, retrieving, updating and deleting data and data tables in the system. This section gives an introduction and an overview on the general functions and terms you will ...
Campaign Nodes
You can double click the node to configuration options. Static Nodes These nodes come through with predefined when opening the new canvas. Audience: This node's configuration is mandatory. You can choose the target of the campaign audience with this ...
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